A Place To Be is a nonprofit association that, for the past 10 years, has grown to help people of all ages with physical, mental and emotional disabilities navigate the challenges of day-to-day life with music therapy.
They were ready for an updated look and feel to their branding. It was important to them that the cloud remained a main part of the logo. They wanted a clinical yet whimsical look that would appeal to patients, donors and partners.
Eyedea Design Studio redesigned their mainstay logo in keeping with their original cloud theme. We also designed logos for two of their two main projects. We then created the remaining marketing assets they needed; a stationery package, a handout for potential donors and partners, small brochure for clients, and a PowerPoint presentation (not pictured). We also created an animated logo that included a music clip from A Place to Be clients and employees.
As a part of the re-branding process, we established a brand guide with do’s and don’ts, a new color palette and fonts to help maintain the brand moving forward.